Go True Urban

It’s not the latest place in town, but whenever you want to feel like having your mind plugged into a power outlet, then take a timeout and head down to Paragon’s TrueUrbanpark.

You may shun TRUE, the monopolist of cable TV and slow-speed Internet in Thailand. But TRUE’s Urbanpark is the ugly orphan. The exception that proves the rule.

It’s all about electrifying IT and communication technology lifestyle up on the 3rd floor of Siam Paragon’s Living & Technology Zone.

You feel like swallowed by Urbanpark’s dark-red-wild interior designed and conceptualized by Duangrit Bunnag.

If you’re older Urbanpark makes you feel like a teeny.

If you’re a teeny Urbanpark makes you feel old.

Shop for DSLR cameras, Garmin GPS gadgets or have a Perrier, espresso and brownies: TrueUrbanpark is a multifunctional multiworld designed for the restless and wired.

At the Urbanpark’s TrueReading: They selected some ok and edgy books from all over the world. With a member card you can borrow any book and enjoy it while sipping your latté.

TrueSound & TrueMusicLounge: Unique domes of clear glass, hanging down like huge lamps, require no headphones, but let you groove on your favorite music. Just actuate this eye-catcher-machine – and see what happens in the dome next to you.

Or gotten bored with all the music you’ve heard in your entire life so far?

Spend your day diving into unique sounds until you find the chosen one. Indie punk, trip-hop or quirky noise-pop may not be your styles of choice, but hey, they even have contemporary classical.

It’s as simple as that: Urbanpark may widen your mental bandwiths.

Otherwise simply hand the DJ your own holy iPod collection of Radiohead and Steely Dan.

TrueStuff: You have it all, but Urbanpark sells gizmos and gadgets including mobile phones and MP3 players you won’t find any place near.

Then there’s TrueFood with dishes from Spicchio, Hiestand’s croissants and Coffee Bean by Dao.

TrueSpeed with a cosmic, 12-Monkeys-like cyberspace. Feel like Luke Skywalker relaxing and cooling down.

Not the place for you if you appreciate the reclusivness of a monastery.

But who’s got this in a monastery: Send an SMS to 84000. Your message will be displayed on a gigantic screen to let someone special know something special.

And finally: TrueLove.

Yes yes, there’s even a TrueLove-corner.

I know. That really spoils the plot.

Better see and test for yourself.